A FRESH PERSPECTIVE FROM A UNIQUE TEAM.
Freshwater Hospitality is backed by a team of fierce entrepreneurial leaders and doers, complemented by brilliant partner relationships we’ve built through every facet of our careers. These industry veterans come from a variety of disciplines, from 50-room boutique lifestyle resort hotels, to 3000-room mega hotels, ski areas, RV campgrounds/glamping, waterparks, Disney resorts, and even the nation's Pentagon.
This deep-rooted experience allows us to custom-tailor complex objectives into simple, effective, and actionable steps to improve asset performance and value.
Continue below to see how Freshwater can help or schedule a complimentary 15 -30 minute discovery call for us to both learn about each other.
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Casey Chapman - Partner
Casey leverages his 20+ years of hospitality experience, along with his personal, creative, focused perspective on leadership extensively cultivated while with Disney. Along with his substantial operations background of intimate 100 room resorts to high volume 3,000 room properties, Casey is a technology integration strategist aligning business objectives to technical solutions with the unwavering focus on delivering financial results while enhancing the guest/employee experience. His inspirational, transparent and collaborative approach to efficiently solution even the most complex opportunities, invokes trust and confidence with team members, management, executives and partners.
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Brian Czarnecki - Partner
Brian is a strategic hospitality executive with 20+ years of transformative-driven operational leadership and brand leadership of four season resorts and high-volume hotels. His expertise spans $50-$300m+ resorts, waterparks, ski areas, as well as creative advertising for some of the country’s notable brands. Brian is fueled by the ideation and execution of dynamic, growth-fueled business initiatives; strategic positioning, branding and launches, scaling, operations, human capital, and management. As a collaborative and humble team member Brian thrives on aligning and influencing cross-functional operating teams through design thinking exercises to instill company culture and morale, create and enhance revenue streams, maximize efficiency, deliver sustainable profitability, and increase asset value.
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Mathew Mitnitsky - Food & Beverage
Mathew is an accomplished Executive Chef with extensive leadership in the food & beverage ecosystem of high-volume resorts and multi-unit venues, including Hyatt, Great Wolf Lodge, and Highgate Hotels. Mathew’s strong business acumen combined with his creative culinary management style enables him to deliver strategic and sustainable change, drive innovation and improvement, and build effective team exercises for multicultural workforces that focus on training, welfare, and career progression.
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Pam Truchon - Operations & Leadership Development
Pam is one of the most formidable risk management and security leadership icons of our time and her credentials are astounding. She was the first female in the US Army trained in Technical Surveillance Countermeasures – forever changing the inclusion landscape. Pam went on to be Special Agent/Team Chief of the Security Operations Branch with the Defense Intelligence Agency then to Deputy Chief of Security in the office of the Director of National Intelligence, and was further elevated as Chair of Facilitation and Instruction for the CIA Centre for Leadership Development at the CIA University. And if that wasn’t enough, Pam was the recovery team leader at the Pentagon in the wake of 9/11. She also owns a leadership training business and is a Certified Organizational Development, Executive, and Life Coach.
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Scotty Bergstein - Storytelling & Video Production
Scotty has written and directed an astounding 1200+ commercials all over the world for clients such as Visa, KFC, Goodyear, TGIFriday's, McDonalds, Nike, Adidas, Lay's, Pepsi, Heineken, Overstock.com, LampsPlus, NBA, FIFA World Cup, and more. With that experience Freshwater Hospitality has created a way to bring big agency thinking and video production value to clients of all sizes. Smart, fast, and on budget.
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Steve Levit - Creative Director / Marketing
Steve is an award-winning Creative Director whose been fortunate to have worked with notable brands including Hyundai, Lexus, Toyota, Nestle, King’s Hawaiian, Red Bull, Overstock.com, and Travel Michigan, at some of the best agencies in the country, like Team One, Mccann, Saatchi and Saatchi. Steve just happens to love business strategy as well, and seamlessly collaborates with your marketing team to create brand strategies and multi-platform campaigns that move the needle and make fans of your brand without breaking the bank. Steve believes that advertising isn’t just about selling a product. Rather, it’s about cultivating a connection between consumers and brands with simple, emotional, and iconic stories.
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Jon DiFrancesco - Web & Graphic Design, Photo
JON is an OCI (organic creative intelligence).
He has the ability to create beautiful graphic assets with just a few small keywords.
He has generated creative for clients like , Activision, Microsoft, SquareEnix, Logitech, Fox Sports, Universal Studios, Sony Pictures, Camelback Resort, H2OBX Waterpark & The Kartrite Hotel & Waterpark.