RV PARKS & CAMPGROUND ADVISORY

We help developers & owners make smarter investment decisions for RV parks, campgrounds & glamping resorts

Freshwater is always on the forefront of new opportunities. 

There’s just no better timing than today to start a discussion for your asset or new development. Trends show that although RV experiences and camping were one of the largest beneficiaries of the Covid pandemic, this re-introduction to outdoor life for millions of people has only strengthened demand. 

  • RV Industries reports that 90% of travelers from 2022 are looking to do more outdoor travel in 2023

  • Kampgrounds of America noted that in 2019 there were 82 million camping households - in 2021 interest boomed to over 94 million households. 

With increased visibility and greater diversity in campers, come differentiated expectations. Gen Zers & Millennials now account for 48% of all campers, up from 34% in 2015, jumpstarting the move toward glamping and more curated experiences. 

Whether new development or an asset refresh, the team at Freshwater will utilize our industry knowledge of the RV park, camping and glamping ecosystem and pay an acute focus to your asset as we develop concepts and budgets, manage project teams, or set a new path for success in today’s modern environment and bring your vision to market.

  • Data shows that RV Parks, Campgrounds and Glamping will continue its rapid expansion across the country which will lead to a crowded space. Our general market competitive analysis and feasibility study each offer an economical approach to the evaluation of a ground-up venture, and acquisition or expansion of an existing park. These documents offer a piece of mind for decision making and are normally expected by funding sources.

    Details covered in our General Market Competitive Analysis and Feasibility Study (depending on project need/scope).

    •. Industry and regional/state market analysis showing competitive set, target consumer (RV owners, camping and glamping enthusiasts, and projections.

    •. Site analysis based on highest and best use, site load, and suitable space for facilities, attractions and recreation.

    •. 5 Year Proforma complete with rate, occupancy, expense, revenue projections, and ROI.

    •. Soft costs and construction estimates.

    •. Labor by position and payroll costs.

    •. Operating calendar based on market conditions.

    •. Brand design that forms a defendable position that the target consumer takes notice of.

    •. Launch marketing, sales, and public relations plan.

    Depending upon location, Freshwater can supply information pertinent to local, regional, state, and federal land use regulations to aid in the entitlement and permitting process and development decision.

  • From Disney Resorts and lifestyle hotels, to waterparks, campgrounds, glamping and RV parks, the Freshwater team has the recipe for your success, whether a new venture, acquisition or expansion. We bring industry expert engineers and landscape architects to the table for seamless collaboration - ensuring your vision comes to life.

  • Freshwater’s 4-season lifestyle hospitality experience and deep vendor relationships ensure your dollars are spent in the right direction. Here are just some of the topics we cover.

    •. Power pedestals

    •. EV charging stations

    •. Golf carts, bicycles, pedal carts

    •. Staff vehicles and trailers

    •. Facilities including lighting, sanitation, and bathroom fixtures

    •. Picnic tables, fire rings, bbq grills

    •. Patio seating, tables, umbrellas

    •. Cabanas and tiki bars

    •. ADA compliant fixtures

    •. Wi-Fi Suppliers & Installers

  • From our vast experience with Disney resorts and independent hotels, ski areas, waterparks, adventure parks, and campgrounds, we know how to entertain guests, provide superior experiences, and drive ancillary revenue along the way. Freshwater will guide the investment for your RV park accommodations and attractions to ensure the correct mix for your location.

    •. Park model and glamping accommodation suppliers

    •. Aquatic attractions, facilities, and slides

    •. Playgrounds and natural play elements

    •. Adventure towers, ziplines, climbing walls, treetops courses, and more

    •. Snow Tubing and summer tubing attractions & operations

    •. Disc golf, jumping pillows, lawn games, and more

    •. Themed events & holiday attractions

  • From hotels and resorts to spas, clubs, and campgrounds, put the Freshwater’s experience and personalized approach to work for your success. Our Operational Advisory Support (this will link to the Operations page) is a multi-disciplinary process that analyzes your existing business needs for supportive efforts. We also provide detailed evaluations and plans for sellers and investors during a sale, acquisition, launch, or repositioning of existing assets.